Wednesday, January 5, 2011

eBooks

The trend in eBook retail sales growth suggests this is an area that will boom over the coming decade. In 2005, eBooks accounted for approximately 2% of retail book sales in the United States. By 2008 this had jumped to 5% and by the end of 2010 the figure is likely to be close to 10%.

So what is the reason for this spike in numbers?

1. People can search for books online, as opposed to a bookstore.
2. eBooks are generally cheaper than printed books.
3. The way to read eBooks has greatly improved.
4. Greater connection between reader and author.

More on this interesting topic soon.

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